Privacy Policy

Introduction

Tuckerly ("we," "us," or "our") operates tuckerly.com (the "Service"). This Privacy Policy informs you of our policies regarding the collection, use, and disclosure of personal data when you use our Service and the choices you have associated with that data.

We use your data to provide and improve the Service. By using the Service, you agree to the collection and use of information in accordance with this policy.

Definitions

• Service: The Tuckerly website operated by Tuckerly
• Personal Data: Data about a living individual who can be identified from those data
• Usage Data: Data collected automatically when using the Service
• Cookies: Small pieces of data stored on your device by the Service
• Data Controller: The natural or legal person who determines the purposes and means of processing Personal Data

Information Collection and Use

Personal Data

While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you ("Personal Data"). This may include:

• Email address
• First name and last name
• Phone number (optional)
• Address, State, Province, ZIP/Postal code, City (for veterinary partnerships)
• Cookies and Usage Data

Pet Information

• Pet name, species, breed, and physical characteristics
• Birth date and date of passing
• Photographs and videos
• Obituary text and memorial content
• Favorite toys, treats, and behavioral information

Usage Data

We may also collect information on how the Service is accessed and used ("Usage Data"). This Usage Data may include:

• Your computer's Internet Protocol address (IP address)
• Browser type and version
• Pages you visit on our Service
• Time and date of your visit
• Time spent on pages
• Unique device identifiers and other diagnostic data

Use of Data

Tuckerly uses the collected data for various purposes:

• To provide and maintain our Service
• To notify you about changes to our Service
• To allow you to participate in interactive features when you choose to do so
• To provide customer support
• To gather analysis or valuable information to improve our Service
• To monitor the usage of our Service
• To detect, prevent and address technical issues
• To process payments and prevent fraud
• To send marketing communications (with your consent)
• To comply with legal obligations

Legal Basis for Processing Personal Data

If you are from the European Economic Area (EEA), Tuckerly's legal basis for collecting and using personal information depends on the Personal Data we collect and the context in which we collect it:

• Tuckerly needs to perform a contract with you
• You have given Tuckerly permission to do so
• The processing is in Tuckerly's legitimate interests and not overridden by your rights
• Tuckerly needs to comply with the law

Transfer and Disclosure of Data

Business Transactions

If Tuckerly is involved in a merger, acquisition or asset sale, your Personal Data may be transferred. We will provide notice before your Personal Data is transferred and becomes subject to a different Privacy Policy.

Disclosure for Law Enforcement

Under certain circumstances, Tuckerly may be required to disclose your Personal Data if required to do so by law or in response to valid requests by public authorities.

Service Providers

We may employ third party companies and individuals to facilitate our Service, provide Service-related services, or assist us in analyzing how our Service is used. These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.

Public Information

Pet obituaries and associated content (photos, stories, comments) are public by design and may be viewed by anyone. Exercise caution when sharing sensitive information.

Security of Data

The security of your data is important to us, but no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

• SSL encryption for data transmission
• Secure data storage with access controls
• Regular security audits and updates
• Employee training on data protection
• Incident response procedures

Data Retention

Tuckerly will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations, resolve disputes, and enforce our policies. Pet obituaries are retained indefinitely unless deletion is specifically requested.

Your Data Protection Rights

If you are a resident of the European Economic Area (EEA), you have certain data protection rights. Tuckerly aims to take reasonable steps to allow you to correct, amend, delete, or limit the use of your Personal Data.

• Right to access: Request copies of your personal data
• Right to rectification: Request correction of inaccurate personal data
• Right to erasure: Request deletion of your personal data
• Right to restrict processing: Request restriction of processing your personal data
• Right to object: Object to our processing of your personal data
• Right to data portability: Request transfer of your personal data
• Right to withdraw consent: Withdraw consent for processing based on consent

To exercise these rights, please contact us at [email protected]. We may ask you to verify your identity before responding to such requests.

Cookies

We use cookies to make Tuckerly work better for you:

• Essential: Remember that you lit a candle so you can't light it twice
• Analytics: Understand which features help people most
• Preferences: Keep you logged in and remember your settings

You can turn off cookies in your browser, but some features might not work properly.

Updates to This Policy

If we make important changes to this policy, we'll email you and post the updates here. By continuing to use Tuckerly, you agree to any changes.

Questions?

We're here to help with any privacy questions or concerns: